Sam Shapiro approached me with the intention of working with me to turn his ideas into reality. He had a completed film but none of the marketing material. He needed someone to make the poster, the press kit, and the website for the movie he produced. The website was going to be designed and based on the press kit and the press kit was going to based on the poster, so I started with the poster.
Making a poster is a lot like making a logo. You need to get a complete picture of the product you are advertising. You are essentially trying to make a graphic that catches the eye and acts as a call to action at the same time. If you watch the film itself then you'll get a good idea of the meaning behind this poster:
After crafting the poster I designed the Press Kit. A Press Kit is like a short booklet or document that gives a critique some information about the film, the cast, and the crew. This was my first time making a press kit but Sam and I both agreed it turned out great.
Finally, after the press kit was built and established, I built the website and modeled the design after the press kit. For the website I hard coded the one page site in HTML and Bootstrap and deployed it through Github on Netlify.
I tried my best to keep the styling the same as I transitioned from film to poster to press kit to website. Sam told me that his film did incredibly well at the film festivals he entered and that the website was a fan favorite. I'm just grateful to have played a role in supporting Sam in his success.